Microsoft Dynamics CRM is a customer relationship management (CRM) solution that  provides the tools and capabilities needed to create and easily maintain a clear picture of customers, from first contact through to purchase and post-sales. With modules for sales, marketing, and customer service, Microsoft Dynamics CRM delivers a fast, flexible, and affordable solution that drives consistent, measurable improvements in every business process, enabling closer relationships with customers and helping to achieve new levels of profitability. Here's how Microsoft Dynamics CRM can help your employees make better business:

Works the way you do

Microsoft Dynamics CRM is the fastest and easiest way to add CRM capabilities to any organization that uses Microsoft Office system applications, including Microsoft Office Outlook. Because it was designed to partner with Office Outlook, Microsoft Dynamics CRM delivers lower training costs, broader user adoption, less application-switching, higher productivity, and a fast return on investment. It gives your employees direct access to customer information through Office Outlook, enabling access to the information they need whether in the office or on the road.

Works the way your business does

Microsoft Dynamics CRM not only slips right into your employees' lives without disruption, it also adapts easily to your existing business workflow and processes. You or your information technology (IT) partner can quickly modify application forms, data fields, and relationships and add new activities and objects without writing a single line of code. This makes it easy to tailor Microsoft Dynamics CRM to suit your needs and fit your business. Microsoft Dynamics CRM features several workflow innovations that speed use, including next-step suggestions and automatic task assignment.

Works the way technology should

Microsoft Dynamics CRM works the way your IT staff wants it to because it's based on proven, industry-standard Microsoft technology that's easy to learn and work with. You'll enjoy a rapid, low-cost deployment, low support costs and easy scalability as your business grows.

XRM

XRM is about Relationship Management beyond just Customers and Sales Force Automation.  The ‘X’in XRM can be anything. The “X” replaces the traditional “C”, or customer, value in the CRM acronym.  In today’s dynamic business environment companies demand the ability to manage anything (X=anything), not simply relationships with customers. Companies also want to mitigate risk and pain, yet invest in scalable solutions that will be easily adopted by their users. An xRM solution designed using Microsoft applications will meet all these needs and many more. It all begins with Microsoft Dynamics CRM. Microsoft CRM sits on the .NET platform and because of that, it is much more than a traditional CRM product. Instead, a better way to think of Microsoft CRM is as a framework with out of the box CRM functionality, capable of instantly addressing a company's line of business needs, while leveraging the .NET platform, and a vast array of other Microsoft applications. xRM adds an entire new dimension to the build versus buy argument, so much so that we believe building from scratch is a thing of the past.